Station Dark sets the weight of the palette in warmth and creativity, and Terracotta is the swatch that breaks rank: a single brown that stops the set reading as one note. Station Dark to Concourse spans 80 points of lightness, so the palette can carry its own hierarchy without reaching for a second one. Terracotta is the loudest thing in the set and every swatch beside it is warm too, which gives the palette no way to cool a page down and no colour to rest an eye on.
Station Dark a deep rust or umber, orange's heat banked into something earthy and lived-in.
Terracotta grounds a palette: stability, reliability, the color of wood, soil, and things built to last.
Speed Gold reads as optimism and clarity, the fastest color to draw the eye, the hardest to ignore.
Cream Tile reads as optimism and clarity, the fastest color to draw the eye, the hardest to ignore.
Concourse a peach or apricot tint, all the friendliness of orange with none of the volume.
Art Deco put through a wind tunnel - Streamline Moderne stripped the ornament and rounded every corner into aerodynamic speed, with horizontal banding, porthole windows, and gleaming chrome, from ocean liners to roadside diners.
Explore the full Streamline Moderne style guideIts decade on the timeline · 1930s