Body Text sets the weight of the palette in authority and sophistication, and Link Blue is the swatch that breaks rank: a single indigo that stops the set reading as one note. Body Text to Page White spans 100 points of lightness, so the palette can carry its own hierarchy without reaching for a second one. There is nothing between 25 and 75 percent lightness, so the palette jumps from dark to light with no midtone to build a border or a divider from.
Body Text reads as pure authority: sophistication, power, and the visual weight that makes everything placed near it feel more serious.
Link Blue a saturated ultraviolet-blue: intensity with a mystical, slightly electric edge.
Visited Purple a hot, saturated magenta: maximum visibility, unapologetically loud.
Window Silver functions as quiet breathing room, understated, unobtrusive, built to let other colors do the talking.
Page White reads as purity and openness, the color of empty space, clarity, and things left deliberately unresolved.
Early internet nostalgia with tiled backgrounds and GIF animations
Explore the full Web 1.0 style guideIts decade on the timeline · 1990s