Body Grey sets the weight of the palette in trust and stability, and Highlight Pink is the swatch that breaks rank: a single pink that stops the set reading as one note. Body Grey and Paper White sit 65 points of lightness apart, enough to separate a foreground from a background without forcing it. Saturation averages 55 percent, present without shouting, with Accent Gold carrying most of it.
Body Grey a dusty or steel blue, trust read as quiet reliability rather than corporate polish.
Headline Indigo is the most trusted color in color psychology: competence, stability, calm, used constantly by institutions that need to be believed.
Highlight Pink a hot, saturated pink: playful, confident, deliberately unserious.
Accent Gold an electric, high-visibility yellow: caution and euphoria share the same wavelength here.
Paper White a peach or apricot tint, all the friendliness of orange with none of the volume.
Intentional typeface clashing - multiple voices on one page, editorial collision as aesthetic principle, David Carson and Stefan Sagmeister as guiding spirits
Explore the full Font Mixing style guideIts decade on the timeline · 1960s