Neo-Futurism

Computation-enabled optimism: structural drama as civic spectacle

This is one of several color interpretations commonly associated with Neo-Futurism.

Omoro Spectrolab · Color Analysis Sampling Live
PaletteNeo-Futurism
Batch020-AN
Pigments0 / 5 Sampled
MoodComputation-enabled op
Drawdown Recordtap a pull to copy hex
Omoro Color Laboratory - Drawdown Record020-AN / 5 PULLS

computation-enabled optimism: structural drama as civic spectacle

Sampled Pigment- - - - - -
Awaiting SampleRGB - · - · -
● SENSOR OKHEX COPIED ✓
Export Tray - Digitized SwatchesEMPTY
SLOT 01
SLOT 02
SLOT 03
SLOT 04
SLOT 05
Hex Reference
#0A1628Sky Deep
#2E6DA4Steel Blue
#A8C8E8Glass Panel
#FFFFFFCloud White
#B0C0D0Steel
Color Psychology

Sky Deep sets the weight of the palette in trust and stability, and Cloud White is the swatch that breaks rank: a single white that stops the set reading as one note. Sky Deep to Cloud White spans 90 points of lightness, so the palette can carry its own hierarchy without reaching for a second one. Sky Deep is the loudest thing in the set and it is still cool, so every accent the palette offers recedes rather than advances.

truststabilitycalmcompetencepuritysimplicity
Sky Deep#0A1628

Sky Deep a deep navy or midnight blue, trust deepened into authority and gravity.

Steel Blue#2E6DA4

Steel Blue is the most trusted color in color psychology: competence, stability, calm, used constantly by institutions that need to be believed.

Glass Panel#A8C8E8

Glass Panel is the most trusted color in color psychology: competence, stability, calm, used constantly by institutions that need to be believed.

Cloud White#FFFFFF

Cloud White reads as purity and openness, the color of empty space, clarity, and things left deliberately unresolved.

Steel#B0C0D0

Steel a dusty or steel blue, trust read as quiet reliability rather than corporate polish.

The Aesthetic

Computation-enabled structural spectacle - Calatrava's bone-white cable-stayed bridges, Hadid's fluid ground planes, BIG's hedonistic pragmatism - buildings that perform the idea of the future for cities that can afford to commission it.

Explore the full Neo-Futurism style guideIts decade on the timeline · 1960s
More Neo-Futurism Interpretations
Hadid Flow
Zaha's fluid ground plane: concrete flowing like frozen liquid
Calatrava Wing
Cable-stayed skeletal structure: white ribs against sky
BIG Slope
Bjarke Ingels: inhabitable landscape tilted to become architecture
Related Palettes
Architectural Futurism
Blobitecture
Bowellism (High-Tech)
Retrofuturism
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About This Palette
What colors are in the Neo-Futurism color palette?

5 colors, calibrated to work as one system.

The swatches

  1. Sky Deep: #0A1628
  2. Steel Blue: #2E6DA4
  3. Glass Panel: #A8C8E8
  4. Cloud White: #FFFFFF
  5. Steel: #B0C0D0
What mood does the Neo-Futurism color palette convey?

Computation-enabled optimism: structural drama as civic spectacle

How do I use the Neo-Futurism color palette?

Best applied to

  1. Airports, transit authorities, and infrastructure bodies wanting landmark status
  2. Real estate developers commissioning signature starchitect towers
  3. Technology companies building campuses as brand statements
What are the hex codes for the Neo-Futurism palette?

Hex codes

  1. #0A1628
  2. #2E6DA4
  3. #A8C8E8
  4. #FFFFFF
  5. #B0C0D0

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